Lead capture forms for training providers
Coursebricks provides lead capture forms for training providers, built into your Coursebricks website. Every enquiry becomes a contact and a sales opportunity linked to the course the visitor asked about, so no lead sits forgotten in an inbox.
Capture every kind of course enquiry on your website.
Coursebricks includes a lead form for each kind of enquiry a training provider gets, from register interest to in-house training requests. The forms appear on your Contact Us page, course pages and dedicated request pages.
- Register Interest for a catalog course or scheduled course
- New Course Request for a course you don't run yet
- In-House Course Request for private training for a company
- General Enquiry and Existing Course Enquiry for everything else
Ask the questions your sales team needs on every form.
Coursebricks lets you design each lead form yourself by dragging fields and layout elements onto it. Ask for the number of learners, a preferred date or anything else you need to quote.
- Contact fields such as name, email, position, phone and address
- A message field for the visitor's enquiry
- Extra text, number, date, select and checkbox questions
- Titles, paragraphs and separators to lay the form out
Turn every enquiry into a sales opportunity.
When a visitor submits a lead form, Coursebricks matches them to an existing contact by email or creates a new contact. It then opens an opportunity in your sales pipeline, linked to the course the visitor asked about.
- Opened in the Enquiry stage with the source set to Website
- Named after the contact, course and form
- The course added at its list price
Start the follow-up the moment a lead comes in.
Each new opportunity and contact from a lead form can start a Coursebricks workflow and a Zapier Zap. Follow-up starts without anyone checking an inbox.
- Workflows that create follow-up tasks for your team
- Workflows that send an email when an opportunity is created
- Reminders timed from a deal's last activity date
- Zapier Zaps for new contacts and new opportunities
How to capture course leads in Coursebricks
Coursebricks takes a website visitor from first enquiry to a sales opportunity your team can follow up in four steps.
- Step 1
Switch on your website pages
Turn on the Contact Us, In-House Training and New Course Request pages of your Coursebricks website. Lead forms appear on those pages and on your course pages.
- Step 2
Design each lead form
Drag contact fields, a message field, extra questions and layout elements onto each form in the builder.
- Step 3
Receive enquiries as opportunities
Each enquiry is matched to a contact by email, or creates one, and opens an opportunity in the Enquiry stage linked to the course requested.
- Step 4
Follow up and win the deal
Workflows create follow-up tasks and send emails for new opportunities. Move each deal through your sales pipeline until it is won.
Lead Capture Forms for Training Providers FAQs
Lead capture forms collect course enquiries on your website and pass them to your sales team. Coursebricks lead forms create or match a contact, open a sales opportunity linked to the course requested, and can start workflows and Zapier Zaps.
What are lead capture forms for training providers?
Lead capture forms for training providers are website forms that collect course enquiries and pass them to the sales team. Coursebricks provides lead capture forms for training providers on the Coursebricks website: Register Interest, New Course Request, In-House Course Request, Existing Course Enquiry and General Enquiry. Every enquiry creates or matches a contact and opens a sales opportunity linked to the course the visitor asked about.
How are Coursebricks lead capture forms different from a general website form builder?
Coursebricks lead capture forms create contacts and sales opportunities in the same system that schedules and sells your courses. A general website form builder collects answers that someone then copies into a CRM by hand. A Coursebricks lead form matches the visitor to a contact by email, opens an opportunity in your sales pipeline and adds the requested course at its list price.
What kinds of lead forms does Coursebricks include?
Coursebricks includes five lead forms: General Enquiry, Register Interest, Existing Course Enquiry, New Course Request and In-House Course Request. Register Interest captures interest in a catalog course or a scheduled course, New Course Request and In-House Course Request collect requests for new or private training, and General Enquiry serves your Contact Us page.
Can I design my own lead capture forms?
Yes. Coursebricks has a drag-and-drop builder for every lead form. You can add contact fields such as name, email, position, phone and address, a message field, extra text, number, date, select and checkbox questions, and layout elements such as titles, paragraphs and separators.
What happens when someone submits a lead form?
Coursebricks matches the visitor to an existing contact by email, or creates a new contact, then opens a sales opportunity. The opportunity starts in the Enquiry stage with the source set to Website and is named after the contact, course and form. The course the visitor asked about is added to the opportunity at its list price.
Will a lead form create duplicate contacts?
No. When a lead form is submitted, Coursebricks first looks for an existing contact with the same email address. A returning visitor's new opportunity is linked to their existing contact, and a new contact is created only when no contact has that email.
Can I get notified when a new lead comes in?
Yes. New opportunities and contacts from Coursebricks lead forms can start workflows and Zapier Zaps. A workflow can create a follow-up task for your team or send an email when an opportunity is created, and date-based workflows can remind you when a deal goes quiet.
How much do Coursebricks lead capture forms cost?
Coursebricks costs $139 per month, or $1,500 billed yearly ($125 per month), with every feature included. Lead capture forms come with the training website, CRM, sales pipeline, bookings and automation, plus unlimited admin licenses. The free trial gives 3 months of full access with no credit card.
And much more
Everything else a training provider needs, in one plan.
Coursebricks also runs certificates, invoicing, waitlists, e-signatures, trainer and learner portals, reporting and more. Every feature is included in one plan, with nothing extra to buy.
Spend less time on admin and more time training.
See how Coursebricks fits the way you run courses, or try it free for three months. No credit card needed.